Minion Type Specimen

Print, Publication, Motion

A type specimen exploration of Minion, designed by Robert Slimbach for Adobe Originals. Winner of the Red Dot Design Award for Brands and Communication, 2021.

Minion is a utilitarian, serif typeface inspired by the Renaissance often used for instructions and extended reading. To reflect this, the book uses passages from Machiavelli's The Prince, a Rennaissance-era instructional guide for new royalty, to dissect the type.

View process
Dove Whole Body Deo Launch at Walmart
Next project